DISCOVER A PRACTICAL 'COMMERCIAL COACHING
CODE' TO MORE MEANING AND FREEDOM!
FIND OUT HOW:
- to grow your coaching income without taking on a lot more clients.
- to increase your coaching income without raising your prices.
- stop time-consuming Marketing and Sales activities and have your clients do it for you.
- to work less coaching hours and have your clients measurably achieve more.
- to help your clients achieve their goals in just 3 minutes per day.
- to get your clients to ask for more services without you having to do any "selling".
- to have your clients establish the habits necessary for sustained results.
- to transform personal development into quantifiable results
THIS BOOK IS A COMPILATION OF THE ANSWERS!
Hi there, I’m Anne-Johan (AJ) Willemsen, and I’m an executive coach since 2006 (www.TopMind.com).
I considered stopping my Coaching Job several times in the first 7 years. And not because I did not like it or I believed I was not good at it, but simply because I couldn’t make a decent and stable income out of coaching.
But a lot has changed since that time.
Gone are the days where I tried hard, while my coaching income was low and volatile to provide for my family. I work less today, have time for my family while earning a solid coaching income. And the funny thing is…. I found out…. by coincidence.
I changed 3 incredibly SIMPLE things in the way I work with my clients…. that made them happier and gave me much more meaning and freedom…
The International Coach Federation estimated that the average income of an ICF-certified coach is bewteen $35.000 and $51,000. This indicates the problem that so many GOOD coaches have.
My income increased and is much more stable. It is not to brag! The reason why I tell you this is because I know now that ANY coach can achieve this. It is just the result of some very simple changes in the way you run your coaching business.
YES, just 3 simple changes…. that ANY coach can implement.
The International Coach Federation estimated that the average income of an ICF-certified coach is bewteen $35.000 and $51,000. This indicates the problem that so many GOOD coaches have.
My income increased and is much more stable. It is not to brag! The reason why I tell you this is because I know now that ANY coach can achieve this. It is just the result of some very simple changes in the way you run your coaching business.
YES, just 3 simple changes…. that ANY coach can implement.
THIS BOOK IS A COMPILATION OF THE ANSWERS!
EVERYTHING I HAVE TODAY HAS BEEN MADE POSSIBLE THROUGH A SIMPLE INNOVATIVE COACHING BUSINESS MODEL…
AND TODAY I WANT TO SHARE IT WITH YOU...
Inside my new book, From ‘POOR’ COACH to ‘RICH’ COACH, I’ve detailed everything I WISH I would have known in the early days about succeeding as a coach. Including how to skip plenty of mistakes I’ve made and the costly seminars I foolishly chose to attend (and there were MANY).
From Poor Coach to Rich Coach addresses the limiting beliefs that hold coaches back from making a good living. Key learnings include:
- Being a coach and being a business owner are two entirely different roles. To become successful, coaches need to develop both roles. Yet in a different way than the marketing 'guru's' and Business Coaches tell you to.
- The easiest way for coaches to grow is by adopting a different pricing strategy and extending the relationship with their clients.
- Coaches are their own service, and their time is scarce. Coaches need to learn how to do less by focusing on a few priorities to achieve more.
AND THE GOOD NEWS IS: THIS CAN WORK FOR ALMOST ANY COACH.
The only “startup capital” you need is the expertise and qualities you already have as a coach. Your experience is enough to commercially succeed. You have got all information in bits and pieces available. The only thing you need is to find out what NOT to do anymore, and the ONE thing to do next.
I went from spending my days dreaming about what it could be like… to REALLY living at a whole new level. I went to expensive seminars to learn, but I found out that a lot does not work for our profession as coaches. Coaching is a totally different ballgame. What works for other professionals and consultants does not work for coaches, like us.
Now, I don’t know what it is for you… Maybe it’s the fun and freedom. Maybe it’s all about making an impact and leaving a legacy.
Or maybe you’re just bored with your current trajectory and need something fresh, fun and exciting.
Coaching can offer all of that and more. Just find out the few things to do first, in what sequence. And what not to do anymore.
It gives you a way of providing value to potentially dozens of clients globally without sacrificing the things people get into coaching for in the first place – freedom, fulfillment, fun, etc.
While the journey may not be “easy”… but it IS predictable. Actually, it is one simple formula.
After struggling for almost 10 years, I’ve brought it down to a simple structure of just 7 variables, i.e. the so called 7 ‘P’s.
THIS BOOK IS ORGANIZED SO YOU CAN TAKE WHATEVER YOU NEED AT THE MOMENT
When I wrote and organized this material, I pictured something more like a workbook than something you need to read start to finish.
The type of book you can leave within arms reach to reference whenever needed
- Clueless how to select your IDEAL client? You’ll find how on pages 103-118
- Need help building your core offer? I’ve laid out the way on pages 119-128
- Wondering how to get your offer in front of the right people… You’ll find an entire chapter on it. Page 175
- Want to know how to Price differently in line with the value you create (without having to charge for your time )? You'll find that too. Flip straight to page 129.
- Ready to scale but no idea where to start? Find out when to start and what to do when. Page 209
And, of course, much more…
HERE’S A HINT OF WHAT ELSE YOU’LL DISCOVER INSIDE THIS MODERN-DAY COACHING MANUAL
“What should I charge?” The 2 main pricing models of coaching I have used to generate income, the earning potential of each, and the one I prefer most
The critical economics of building a profitable coaching business (regardless of which model you choose)
How to economically protect yourself from the inherent ups and downs of business and the economy.
The key to building your recurring income stream. This protects you from being caught in a place where you can’t afford to take a holiday or spend time away to recharge and develop.
The key factor for determining how much you charge your clients (when you understand the options at your disposal – pricing becomes EASY).
The “time – effort-reward” link that keeps coaches stuck earning too little… and what to do about it (this is the single toughest part of thriving in this coaching game – yet allowing it to persist harms both you and your clients.
The “tips & tricks” of packaging up the irresistible coaching offer that gets people finally prioritize their own development.
The vital lesson I learned back at my side first job when I was 17, how to make it so easy for prospects to decide.
The Do’s & Don’ts of ‘Niches’: why traditional “niching” advice can send you down the wrong path… and what you must understand to truly dominate your area of best-fitting clients (hint: there are 4 questions to ask yourself to define a well-chosen niche)
How to “niche down”, achieve more, and make more with less clients.
The “barometer” on an effective coach- it’s got nothing to do with how much of an expert you are at something.
And so much more…
WHY I’M GIVING THIS BOOK AWAY ?
This is the first time I disclose my entire formula that works so well over the past years.
So why on earth would I do such a thing?
After all, there’s not much money to be made selling a book like this (especially not when you give it away…).
But, although making money as a coach has it’s place (as a explain in my book), this initiative isn’t about money.
I have received so much valuable and FREE information over the years. All my teachers and mentors have lit up the fire in me to pay it forward. And that is exactly what I do: pay it forward...
Somewhere, someone is reading the book right now who feels the exact same way I did.
I was tired of working hard but making little. I felt ashamed towards my wife and family for not being able to provide a stable consistent family income.
Maybe that’s you too.
Either way, I intend to deliver on my promise. Beyond that, I want to start building a relationship.
I’ve packed some of my very best material into this book (and workbook) and it’s going to be a game-changer for a lot of coaches…
So it’s inevitable that a select few will decide they want some extra help from me to accelerate … and might reach out to work together at some point.
The first book that addresses the unspoken problem of coaches…. not being able to ‘scale’ your coaching practice
Now at a very low price!
Why am I giving the book away?
I’m giving away my book as a way of saying ‘thank you’ to all the amazing tutors, mentors, and teachers who have helped me in my coaching career. I believe that everyone has the potential to make a living out of this beautiful profession, and I want to give coaches the opportunity to learn the skills they need to financially succeed.
I know that many coaches are struggling, just like I did for many years. If you implement what is in the book, the cost of my book won’t be a barrier to your success.
You can also choose to purchase the hardcopy with the special price of €27, which is a fraction of the price of other business books.
CLAIM YOUR COPY TODAY
WHILE IT’S STILL AVAILABLE
I only have a few hundred copies of the book printed at a time. If this page is still up, it means we’ve still got a few.
But that could change at any moment, so go ahead and claim yours now while it’s still available.
Plus – when you act now, you’ll receive one (guarantee)…
Risk Nothing With LIFETIME
100% Money Back Guarantee
If you’re anything like the thousands of great coaches with super happy clients, but with too volatile incomes…
I’m 100% this is quickly going to become one of your favorite books. One you keep within arms reach to reference as needed.
That’s why I’m willing to bear all the risk here…
Here’s the deal:
The moment you get your copy of From Poor Coach to Rich Coach… I want you to read through the book. Mark it up with highlights. Make notes.
And follow the step-by-step process I’ve laid out for you… You’re either happy as you perfect your coaching offer, attract new leads, and then begin closing clients …
Or I insist you send me an email and I’ll rush to refund your shipping fee. Any time. Even if it’s over a decade from now, I’ll still honor this.
I’ll even let you keep the book. No questions asked. No hassles. No nothing.
So I hope that sounds good…
HERE'S WHAT TO DO NEXT:
All you need to do to get your copy of From POOR COACH to RICH COACH today is fill out the order form on this page.
Let us know where to ship it and we’ll get it out to you no matter where you are on the globe.
And remember: you also receive instant access to the DIGITAL version of From Poor Coach to Rich Coach … so you can start taking in these lessons before the book falls on your doormat.
But listen: you determine the value of your life by what you decide… I decided to write this book. I’d say that choice paid off.
What are you going to decide for yourself?
Anne-Johan Willemsen
Founder, TopMind B.V.
P.S. - IN CASE YOU'VE READ THE ENTIRE PAGE...
Today you’re getting a PHYSICAL copy of my new book, From Poor Coach to Rich Coach, shipped straight to your home… it is available at a very low price of €27 (anywhere in the world), an excellent deal for a business book.
This modern-day coaching manual walks you through everything from picking your niche, crafting your offer, and setting your price…
To having your clients making new leads, getting them to try out your service, and then enrolling them as new clients…
And then how to scale things up on your own terms so you can spend plenty of time on what’s most important to you outside of your work.
And you don’t have to wait till your book arrives.., you’re also getting instant access to a DIGITAL copy.
Again – all for just €27. No hidden fees, continuities, or anything like that.
And to make the decision today real easy: you either love it or I’ll refund your payment and let you keep the book anyway.
So if you’re ready to discover what’s possible, hit the button below and fill out the form right away.
Don't Delay, Get It Now While It's Still Available!
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